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How to Build an Effective SDR Commission Plan in 4 Steps
salesforce.com
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The most common sales compensation plan used for SDRs is a combination of base salary and variable pay – otherwise known as at-risk pay. “Therefore, SDRs usually earn commission based on activities and quota attainment, rather than a percentage of closed-won deals.” Before we dig deeper into the specifics of an effective plan, here are a few baseline considerations to keep in mind:
The most common sales compensation plan used for SDRs is a combination of base salary and variable pay – otherwise known as at-risk pay. “Although they’re directly involved with pipeline and revenue generation, they aren’t typically responsible for closing deals.” Before we dig deeper into the specifics of an effective plan, here are a few baseline considerations to keep in mind: