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Podcast episode

#0 (Sell): Five minutes to figure out if this show is worth your time

30 Minutes to President's Club30 Apr 20206 min

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Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 Why in the world would you listen to 30MPC? Four Reasons to Listen: WHAT WE’RE NOT: Not stuck in 1975. Not stuck on fluffy mindset. Only actionable sales tactics. PREPARATION: Recorded for 45 minutes, cut to 30. Some episodes don’t make it. That’s okay. POLAR OPPOSITES: Nick is an Enterprise AE. Armand is a MM Sales Leader. SHOW STRUCTURE: Three actionable tactics at the beginning. The recap email at the end. Four Actionable Tactics How to avoid being forced to demo early Open on the phones by leading with context How to handle the “not interested” email The 3x3 cold email RESOURCES DISCUSSED Join our weekly newsletter Things you can steal 30MPC Training: 30mpc.com/training

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  1. working for you right now, and where you want this thing to go, we're probably not a great fit for you, and when you tell the customer no, and you give some context, you usually get to where you need to be. There's my tip number one. Armand, give me number two. Number two is open on the phones by leading with context, not by, how's your day going? Because I don't care, I'm trying to book a meeting, and not by asking if it's a bad time, because it's always a bad time for a sales call, and so pick your top buying trigger and lead with that, and then introduce yourself. So it might sound something along the lines of, hey, we work with a number of Andreessen portfolio companies. It's Armand at Carta. Have you heard our name tossed around?

    In Relevance-led cold call openers

  2. Nick, what's number three? So I've got a response to when you get a reply to your prospecting email that just says, not interested. What do you do with that? Here's what I say. Armand, thanks so much for responding to my email. Was it just bad timing on my end, or was it a different reason? I don't want to unnecessarily follow up if it's a bad fit. Thank you, Nick. What that does is it forces the customer to give you a reason as to why it's not a good fit, because if it truly is not a good fit, please don't bother them anymore. But if it is, now they have gone back and looked for a reason why, and I frequently

    In Disqualification messaging