
Podcast episode
How to Master Social Selling on LinkedIn to Book Meetings | Kade Hinkle
30 Minutes to President's Club16 Apr 202635 min
Description
Kade Hinkle breaks down a repeatable LinkedIn outbound system that turns cold prospects into warm conversations before you ever send the pitch. ๐๏ธ ACTIONABLE TAKEAWAYS: Use video follow-ups instead of long text: Short, personalized videos cut through inbox noise and make your outreach feel human, leading to higher reply rates from senior buyers. Run the 30 connection rule daily: Sending 30 targeted connection requests per day builds pipeline, increases surface area for conversations, and keeps you top of mind through LinkedIn content. Warm prospects before pitching them: Engage with posts for 1โ2 weeks to build familiarity so your eventual outreach feels earned instead of cold. Add value in every outbound message: Share specific ideas, signals, or use cases upfront so prospects get something useful even if they never take the meeting. KADE'S PATH TO PRESIDENT'S CLUB: Never missed quota. For 10 months straight. Promoted to Commercial SDR after 7 months SDR of the year @ Common Room in 2025. These Courses Will Get You to Presidentโs Club ๐ 30MPC Training: โ 30mpc.com/training โ๏ธ Cold Call Course: https://bit.ly/4jqQ4w2 ๐ง Cold Email Course: http://bit.ly/44K6jy3 ๐ฎ Discovery Course: https://bit.ly/4cQYaM8 ๐ฐ Exec Selling Course: https://bit.ly/4lCtJh7 ๐ฅ Leadership Course: https://bit.ly/4o8KtMT ๐ ๏ธ Free Toolkits: http://bit.ly/4nZwvO5 Get More Tactics Join our weekly newsletter โ https://hubs.li/Q02NJQ8p0 Things you can steal and use today โ https://linktr.ee/30mpc_youtube
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Every place a page here uses this source, in the order the words come in it.
people accepting you that's five more opportunities than you had before to book more meetings and the second point is since they've accepted your connection request this is why you start posting because they will see your content in their feed because they follow you and you follow them so “your content is going to show up on their feed. That's just the rules of LinkedIn.” be a familiar face for when the time is right to get them on a meeting because over time they're going to see your post in their feed and then once you get that signal to reach out they're going to be familiar with you already and then the last part of this LinkedIn is when you're sending out
LinkedIn profile and tied that to why common room might actually be helpful for them. And I feel like that's really powerful because I don't know, five or six years ago, you used to be able to like pick one piece of personalization. And like, that was the only thing that you needed in your message. And I feel like now to stand out from some of the AI slop, you kind of need to “show that, you know, them a little bit more than just one thing.” So that was the first thing that I picked up on. The second thing that I picked up on was like, instead of being like, do you want to book a meeting? You actually had an offer. And this is something that we learned when we did an analysis of, gosh, from over 300 million cold emails in partnership with Gong, where we looked at what CTAs were most effective.
you but I hope you have a great rest of your day and then I'll just like I'll send it and usually I'm like walking around outside when I do that now which I learned from Darren McKee but Kate I'm curious how that squares with what you do sort of have the same CTA I also say worst case scenario we can share how this team booked this amount of pipeline but I'll do the same I just try to keep “it human I don't try to take too many takes so I just usually take like two to three I'll be like” hey name nice connecting even though people hate the nice connecting that's basically what I say every time like hey name nice connecting I saw you guys sell to such a technical persona I'm curious if you've looked into surfacing conversations from places like github reddit discord slack etc to kind of find where your buyers are living a couple of examples you could