Podcast episode
Running The Big Team Meeting: 7 Steps to Group Problem Consensus | Jen Allen-Knuth
30 Minutes to President's Club12 Feb 202635 min
Description
Over the last 12 to 16 weeks, we’ve been sitting down with the one and only Jen Allen-Knuth (2–3 hours per week, plus an entire week of shooting) to build her course: Selling to the C-Suite. This is everything you could possibly need to close a 6–7 figure deal at power. Backed by Gong data of and 1M+ executive-level sales cycles. https://www.30mpc.com/course/multithreading-exec-selling-course-selling-to-the-c-suite FOUR ACTIONABLE TAKEAWAYS Start by aligning on the problem in the big team meeting and sell your champion on why it’s important. At the beginning of the big team meeting present in this order, the problem > the cost of inaction > alternatives which include you. In the big team meeting, call out those people who are not voicing their perspectives and create a safe space to air out problems. Even if there is consensus, push for one more person to get involved in the deal cycle before making a solution recommendation. GET MORE TACTICS Join our weekly newsletter – https://hubs.ly/Q01-R33G0 Things you can steal and use today – https://linktr.ee/30mpc 30MPC Training: 30mpc.com/training
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team meeting, you need to explain to them that their view of the problem and solution is probably different from other people's view. And if you want to solve your problem, you got to start with it. Number two, the big team meeting, what you're going to present at the beginning of it is the “problem that you believe that the cost of inaction and the alternatives, which include you.” Number three, call out the people during that meeting who are being quiet and not voicing their perspective on the problem. If it's a revenue problem, call out sales, CS and marketing and make sure all three voices are represented. And then lastly, number four, even if there is