Podcast episode
20+ Cold Email Templates That Actually Get Meetings | Objections, Follow-Ups, Re-Engagement
30 Minutes to President's Club23 Jul 202512 min
Description
Huge Announcement 👉 Our next course is here: The Reply Method for Double Digit Replies Learn more + get free toolkits here: https://www.30mpc.com/course/cold-email-course What you need to know: A great cold email system gets you more replies, from better prospects, in less time — and it works even when you're not perfect. That’s what this course teaches: how to write cold emails that feel personal, without spending hours customizing. How to craft offers that actually get responses. How to sequence, follow up, and stand out in crowded inboxes. Teams that master this skill consistently book more meetings than teams that don’t — no matter the industry. If you don’t have a system, cold email becomes a grind with diminishing returns. If you do, it becomes your most consistent pipeline lever. — Tired of sending cold emails and getting ghosted? This sneak peak module of our Cold Email Course: The Reply Method for Double Digit Replies gives you 20+ proven cold email templates that reps use to turn replies into meetings. You’ll learn: What to do immediately after a “not interested” reply How to follow up after someone says “sure” but never books A subtle framework for beating the competition without pitching The exact message to revive cold or closed-lost opportunities Low-friction calendar strategies that boost show rates Download the cold email course template pack: https://www.30mpc.com/blog/30mpcs-cold-email-course-template-pack 🚨Get $50 off the full Cold Email Course: The Reply Method for Double Digit Replies Built with data from 85M+ emails. Trusted by reps at Gong, Zoom, and Shopify. 👉 https://www.30mpc.com/course/cold-email-course 🏋 30MPC Training: 30mpc.com/training
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Every place a page here uses this source, in the order the words come in it.
email over email, you will not get a reply back. But if you can call them in the moment that they were at their computer, you might give yourself the chance to get 30 more seconds with them. And that's when you can reveal the human behind the inbox with your tone. So let's say they don't pick up the phone when you call them. You're going to reply with something super simple. “What we're trying to get to is the reason behind the objection. So you're going to reply with” something like, Hey Brian, you know, thanks for letting me know, is my timing terrible or is this just a bad fit? And oftentimes prospects will answer you and tell you if timing is bad, which you can deal with timing, right? If it's a bad fit, they might say, yeah, cause we're actually using your competitor X, Y, Z. Now you actually have an objection that you can handle because
our clients. And you know what we tested, Hey, do people like using calendar links? Would they rather respond manually with times? Do they like being suggested times? And what we found through tens of thousands of data points is that people, they don't really have a singular preference. A lot of them like to use calendar links. Some of them like to respond manually and our email “needs to give them options. So when we reply, we need to do something that looks a lot like this.” Hey, looking forward to it, Rebecca, do any of the times listed below the work for you? The pro tip here is you need to put your executive assistant hat on and you need to convert the time zone into their time zone. Okay. Especially if you're reaching out for people on the West coast,
It's not a hard pitch. The last email I want to show you is a very common scenario. It's reengaging closed loss deals. This is like the gold mine that is sitting inside of every CRM is who looked into us in the past and who might be good to reengage because there's awareness there. They've gone through part of a sales cycle with us, et cetera. “So the important thing with this email is as much of the goodies that you got” from doing discovery or the previous wrap around, Hey, what was the project? What was the problem? The more we can quantify this stuff, the better. So an email like this might look like this subject line, 12% cost cutting initiative. I'm going to put the name of the priority and the reason why they were meeting with us right in the subject line.
initiative. I'm going to put the name of the priority and the reason why they were meeting with us right in the subject line. Hey Scott, our teams previously connected last year about cutting contact center costs by a 12%. The team was getting swamped with 60 K plus email tickets every quarter at an estimated 1.3 million in costs. “And this is where we want to give the reason why things didn't move forward.” But the timing wasn't great with it and conflicting projects. We just helped ABC company reduce incoming tickets by about 25%. Is this still a priority in 2025 or did you find a solve for this? So there's some quick hitting templates. You know, what's pretty cool. We actually have 20 plus more of these templates that you can click on below and download.