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How to Write Value Proposition in Cold Email? - Woodpecker.co

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  1. “Have you thought about extending your app’s functionality by integrating it with a CRM tool? Currently, your customers need to manually import the contact data of their leads and customers to your tool. It would be much more convenient for them if they could do it with just one click.” Think about how your potential partner’s business goals can match with yours and make it your value proposition. What’s in it for you?

    In Joint value proposition and messaging