Article
Email Deliverability Benchmarks: Live Inbox & Auth Data
unspam.email
Quoted on this wiki
Every place a page here uses this source, in the order the words come in it.
>60 chars 8% “Short, clear subjects and proper unsubscribe links are strongly correlated with better inbox placement.” Methodology and citation
Excellent “Global deliverability remains challenging in 2026. Improved SPF/DKIM/BIMI adoption helps, but increased spam filtering and stricter ISP policies have tightened inbox placement.” Sender Authentication & Infrastructure
91% good “Strong adoption continues with 9% still lacking basic SPF records.” DKIM Adoption
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