Podcast episode
Leading with data in your sales process and why traditional sales is broken (Anthony Iannarino, President @ SOLUTIONS Staffing)
30 Minutes to President's Club1 Dec 202133 min
Description
Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 Four Actionable Takeaways: * Lead with insights to show the prospect that you know their business. * Don’t assume the customer deeply understands their world, be prepared to share learnings. * Show the buyer what they should be considering during their evaluation. * Sell the model, not the features, of your business. ====================== Anthony’s Path to President’s Club: * Over 30 years of sales experience in staffing & B2B * Creator of Iannarino Sales Accelerator * Founder of B2B Sales Coach & Consultancy RESOURCES DISCUSSED Join our weekly newsletter Things you can steal 30MPC Training: 30mpc.com/training
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it's actually about winning competitive deals, which is sort of part of the focus of this episode. I've learned a lot from Anthony, and I don't know, it's a fun one. Three, two, one. Today's show is brought to you by 11X, your all-in-one digital GTM team handling, creating, qualifying, and converting pipeline across every channel. “If you are still using stale triggers, like congrats on the funding, you're getting blended” in with everybody else. The best use unique signals, exact LinkedIn posts, negative product reviews, podcast appearances, and use those as their trigger. And we built a growth playbook with our friends at 11X, breaking this stuff down. You can get it for free at 11x.ai backslash 30MPC, or grab it in the show notes.
qualifying, and converting pipeline across every channel. If you are still using stale triggers, like congrats on the funding, you're getting blended in with everybody else. The best use unique signals, exact LinkedIn posts, negative product reviews, podcast appearances, “and use those as their trigger.” And we built a growth playbook with our friends at 11X, breaking this stuff down. You can get it for free at 11x.ai backslash 30MPC, or grab it in the show notes. All right, Anthony, welcome back to the show. We start every single episode with your top three actionable takeaways, so let's get your three.
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