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Canada's anti-spam legislation: Your questions answered

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  1. What is a commercial electronic message (CEM)? A CEM is any electronic message (email, text, etc.) that encourages participation in a commercial activity, regardless of whether there is an expectation of profit. Is a phone conversation or a fax considered a CEM?

    In CAN-SPAM and CASL penalties

  2. What is a commercial electronic message (CEM)? Examples of CEMs are promoting your products or services or inviting a prospective customer to one of your events. Is a phone conversation or a fax considered a CEM?

    In CAN-SPAM and CASL penalties

  3. What is CASL? It’s a law, which among other things, prevents commercial electronic message from being sent without first obtaining consent from the recipient. What is a commercial electronic message (CEM)?

    In CAN-SPAM and CASL penalties