Article
A quick guide to Communities as an Enterprise B2B ...
blueseedling.com
Quoted on this wiki
Every place a page here uses this source, in the order the words come in it.
And yet…somehow you manage to become the go-to place for your customers and prospects to start connecting with each other. “You build the definitive hub for industry leaders to collaborate and share their own expertise with one another.” You leverage your community to publish the first market survey in your category.
You build the definitive hub for industry leaders to collaborate and share their own expertise with one another. “You leverage your community to publish the first market survey in your category.” And suddenly you’re at the epicenter of a white-hot category.
You can read the full story of how Cynomi built a community – and a movement – here. The lesson for other startups: now more than ever, enterprise B2B communities are one of the most effective ways to rise above the noise, and to win the hearts and minds of your buyers. “It’s hard work…but not magic.” Communities: now more than ever
Online events: Zoom meeting or webinar “Online groups and messaging: online discussion forum, Slack channel, mailing list, Whatsapp group, Facebook group, LinkedIn group” Exclusive content you publish and make available only to community members (or grant access earlier to community members). A community survey is a popular content format
In-person events: small group dinners, happy hours, talks, “lunch & learn”’s, breakfasts, meetups, conference activities “Online events: Zoom meeting or webinar” Online groups and messaging: online discussion forum, Slack channel, mailing list, Whatsapp group, Facebook group, LinkedIn group
Quotes are verbatim and belong to their publishers. Where a quote has been translated, the original wording is kept below it.