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Determining The Number of Sales Calls To Make Per Day - CleanLink
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OK, you know by now that doesn’t mean I don’t have anything to say to this point. Let me explain my first statement. I have no idea because I don’t know the specifics of your selling situation. The definition of a reasonable number of appointments varies tremendously from one situation to another. For example, I have worked with phone salespeople who are expected to have 60 to 80 conversations per day. On the other hand, in one of my personal selling situations, I regularly spent a half day with one customer, and that one account probably bought more from me than several hundred of the phone sales accounts. “Each sales call is more complex, and takes longer. Therefore, you can’t make as many.” On the other hand, the smaller the potential dollar value of the sale, the more calls should be made. The phone salespeople, for example, were selling safety videos for about $100 each. Because of the relatively small order size, they would need to make many times the number of sales calls that I did. I was selling hospital supplies via 12-month contracts. A typical deal would be worth $20,000 to $60,000.
OK, you know by now that doesn’t mean I don’t have anything to say to this point. Let me explain my first statement. I have no idea because I don’t know the specifics of your selling situation. The definition of a reasonable number of appointments varies tremendously from one situation to another. For example, I have worked with phone salespeople who are expected to have 60 to 80 conversations per day. On the other hand, in one of my personal selling situations, I regularly spent a half day with one customer, and that one account probably bought more from me than several hundred of the phone sales accounts. “The factor that most determines a reasonable number of appointments is the potential dollar value of the sale.” On the other hand, the smaller the potential dollar value of the sale, the more calls should be made. The phone salespeople, for example, were selling safety videos for about $100 each. Because of the relatively small order size, they would need to make many times the number of sales calls that I did. I was selling hospital supplies via 12-month contracts. A typical deal would be worth $20,000 to $60,000.