Why Not to Give Inbound Leads to an Outbound Sales Team

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Every place a page here uses this source, in the order the words come in it.

1. “Inbound” Lead Qualification: commonly called “market response reps,” they qualify marketing leads coming inbound through the website or 800-number. The sources of these leads are marketing programs, search engine marketing, or organic word-of-mouth. “This is a team 100% dedicated to proactive new business development.” Closers: Commonly called “account executives,” these are quota-carrying reps who close deals. They can be either inside or in the field. While they stay in contact with new customers after signing them, they are not responsible for deployment; they hand customers off to a services group or account management for that.

   In Inbound and outbound development roles

2. (For example, when a marketing manager registers at your site, then goes silent, does anyone in sales reach out to the VP of marketing or CEO of that same company?) “It’s time to specialize your sales team by segmenting them into different sales roles so you have sales reps:” qualifying inbound leads,

   In Sales development team structure

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