Article
Email warm-up process
documentation.bloomreach.com
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You don’t need to warm up if you're just adding an extra IP to an existing IP pool (for example, adding a fourth IP to three active ones). “Sending too many emails from a new domain/IP or to too many new contacts at once can trigger ISPs to block your domain.” The full implementation process includes technical setup, validation, and coordination between your team and Bloomreach. While the detailed checklist is shared directly during onboarding, here’s an overview of what it covers: