How To Handle "I'm Not Interested" On A Cold Call

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1. So most reps either stammer and sweat <or> start pitching “the value” of their product as if the prospect were open to a logical justification. “This is an emotional objection that you need to handle with an emotional response.” In other words, we need to reveal the human behind the phone using humor.

   In Not-interested objections

2. They aren't actually contemplating your product. They’re trying to give you as little information as possible to justify a brisk hang-up. “So most reps either stammer and sweat <or> start pitching “the value” of their product as if the prospect were open to a logical justification.” This is an emotional objection that you need to handle with an emotional response.

   In Not-interested objections

3. It sounds ridiculous, but step one is to actually agree with the objection. Remember, your prospect is in an emotional state and they are swatting at the pressure of the sale. “Therefore, when you agree with the objection, you remove the pressure of the sale entirely, and it gets your prospect to think “wait… they’re not gonna pitch?”” That sounds like this:

   In Objection response frameworks