How to Get Past the Gatekeeper When Cold Calling

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1. To identify your common objections, ask yourself, "What are the gatekeepers I speak to concerned about?" and "What scares them about sharing their boss's phone number?" “Then, create an objection management document to craft concise and thoughtful responses to these questions and deal with pushback more effectively.” 5. Use a Sales Script Specifically For Gatekeepers

   In Objection handling

2. And they might just put in a good word for you. “This will improve the likelihood of a callback and help you stay organized.”

   In Pre-outreach engagement tracking

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