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7 Sales Script Templates: How to Create a Phone Sales Pitch Script
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Some salespeople recommend small talk after the introduction—“How’s your day going? Is it raining there, too?”—but we don’t. Maybe small talk sets a friendly tone, but who has time for that? “In a cold call, assume you’re interrupting prospects on a busy day. Get to the point. Prove you value their time.” I’m calling some startups in the area to find out if they are a good fit for our beta program.
Follow Up Script for Voicemail “You'll want to cover the same main points as any other follow up call; but you need to keep it short and sweet.” “Hey [prospect's name], this is [your name] from [your company name]. I was thinking more about [the pain point they mentioned in the last call] and I wanted to [share a resource, give more detail, etc.] Give me a call back at [phone number] when you have [five/ten minutes]. Thanks so much — have a good day!”
“Great! I wanted to give you a quick call because we're currently working with other companies in [their industry] and I really think [prospect company name] would benefit from [solution]. I can see that your company targets [mention their target audience/services/etc.] — how are you managing [pain points you solve, e.g., finding leads, managing workflows, etc.]?” “This gives them the opportunity to share their struggles. From there, you can share specific case studies or solutions your company offers.” Cold Call Script for Voicemails
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