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7 Sales Coaching Tips From An SDR's Point-of-View
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Apr 22, 2021 2:00:00 PM “it also seems relevant and valuable to take into consideration how it feels to be on the receiving end.” Without something driving us forward and pushing us toward something, toward knowledge and growth, we are basically pushing a rock up a hill ad infinitum. Coaching adds meaning to purpose. However, this absolutely does notmean that coaching always feels great. While I can recognize the definite merit of coaching, it can be frustrating, intimidating, and sometimes discouraging. It’s hard to review the recording of a call that I was proud of, only to be told it missed the mark. That’s why I feel so strongly that good coaching can make a sales person, and bad coaching can break one. Here are my 7 tips for coaching sales reps, from a sales rep: 1. Understand your reps’ individual talents and natural abilities There isn’t a one-size-fits-all approach that is going to work when it comes to sales coaching. Different people have different skill sets and talents. That seems like an incredibly obvious statement, but I think that there are instances where it seems like reps are disregarding coaching when, in reality, they didn’t understand. In that same vein, it’s important to know what to work on with different reps. Tailor your coaching to develop each individual’s strengths and build them up where they struggle. Employing one overreaching method for everyone is not going to be successful. 2. One type of coaching doesn’t work for every situation Just like it’s important to consider the differences in reps, it’s important to recognize the different situations that arise and hone your coaching to address those situations in a relevant manner The way you work to build on strengths should feel different than the way you work in an area where they struggle. Put simply, some things need to be explained in-depth and worked on diligently to see improvement. In other areas, it’s more about fostering growth where there is already strength. 3.