Podcast episode
How to Close 90% of Leads Without a Single Cold Call | Vin Matano
30 Minutes to President's Club3 Dec 202434 min
Description
ACTIONABLE TAKEAWAYS: Leverage Twitter for Outreach: Use X (formerly Twitter) creatively to direct prospects to your personalized email. Vin records and tweets videos at CMOs to grab their attention. Smart Follow-Up Strategies: If emails aren’t opened, start a new thread. If they’re being opened, reply to the same thread to keep your outreach efforts visible. Cold Email Framework: Craft emails with an observation, the problem, a solution, and a clear call to action for maximum impact. Use Unique Triggers for Follow-Ups: Don’t repeat the same email. Write four emails based on different research triggers to keep your outreach relevant and engaging. VIN'S PATH TO PRESIDENT'S CLUB: Founder @ CreatorBuzz Senior Account Executive @ DemandBase Account Executive, Mid-Market @ DemandBase Enterprise Business Development Rep @ DemandBase RESOURCES DISCUSSED: Join our weekly newsletter Things you can steal 30MPC Training: 30mpc.com/training
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But the problem is folks aren't scrolling that far in your recap email you lead with the things that you need them to do And then the other stuff comes after I think I think you call it bluff or bottom line up front So let's say you send out these prospecting emails. I've seen two camps of thought with objection handling over emails “Camp number one is if someone says I'm not interested over email delete the email and move on camp. Number two is” Use that because you actually have their attention and try to send an email response pick up a cold call Call them on the spot, whatever it is. So when people are sending you objections over email, what is your strategy always answer? Always answer because that also looks really bad on your part, too It's like you're emailing them non-stop and they finally just take time out of their day just to say hey
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