Podcast episode
Mastering Multichannel Sales: How to Combine Cold Calls with Other Outreach (Sara Uy, Pareto)
30 Minutes to President's Club27 Aug 202432 min
Description
FOUR ACTIONABLE TAKEAWAYS If you make a mistake while recording a prospecting video, don't discard it. Send it anyway, as it can add authenticity and still lead to positive outcomes. When you feel the conversation winding down, go straight to asking for the meeting to increase your chances of booking it. After sending a LinkedIn video, start by asking, "What did you think of the video?" followed by "What didn't you like about the video?" to engage prospects. Leverage your last interaction—whether it's a video, voicemail, or previous call—as the reason for your next outreach to create continuity and context. PATH TO PRESIDENT’S CLUB Sales Director @ Pareto Senior Business Development Manager @ Pareto Senior Account Executive @ Pareto Account Executive @ Pareto Business Development Representative @ Pareto RESOURCES DISCUSSED Join our weekly newsletter Things you can steal 30MPC Training: 30mpc.com/training
Show moreShow less
Listen
Loading the recording
This recording could not be loaded.Open the audio file
Quoted on this wiki
Every place a page here uses this source, in the order the words come in it.
how does cold calling get integrated with your other cold outreach strategies? Yeah, really good question. It's definitely changed and evolved over the last 12 months because my role has changed and evolved over the last 12 months. So if you hear me say something, what to do today versus what I maybe said six months ago, don't come at me. I'm trying all different types of things, but I think that is kind of my approach. “Like, honestly, most of the time I'll start on LinkedIn before I even call” because I love LinkedIn and social selling. Sometimes I hit success in book a meeting right away from my first LinkedIn touch. So I don't actually ever have to call them before I meet with them. So I will always try LinkedIn first, just because you can get creative and have some fun with it.