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How to: Resubscribe email addresses

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  1. Tracking engagement After welcoming your supporters back, you can continue to monitor and evaluate their overall engagement over time. You can add the Resubscribe Date to your Email Status Report to help you identify your resubscribed supporters and monitor their Email Score and subscription status to see if they unsubscribe again, have lower scores, or engage at lower rates than new or continuing supporters.

    In Customer advocate engagement

  2. (2 min read) When a contact indicates that they wish to Unsubscribe from your emails, you need to make sure that you honor their request. For this reason, you cannot change an Email Status value from Unsubscribed to Subscribed from within your records.

    In Resubscription handling