How to Write a Forwardable Email - Mika Reyes

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1. 6/ Represent yourself clearly The connector doesn’t always know the best version of your story. Give them a blurb that actually reflects exactly what you want to say (& again, make it one-click forwardable) “Example: “I previously built __,” or “I work in __ similar to what [contact] does.”” 8/ Add relevant context Answer: Why THIS person SPECIFICALLY? People are more likely to say yes when they genuinely see how they can help.

   In Credibility in cold emails

2. 1/ Write it in first person, addressed to the connector. Don’t pretend to speak in their voice (a mistake I often committed). Write: “Hi, I’m Mika — I’d love to get connected with [X] to talk about [Y].” “It signals respect as neither party owes you anything.” 3/ Keep it brief. 3–5 sentences max.

   In Permission-based introductions